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Not only were they able to make the audience laugh out loud, but had us clapping and dancing with every single song.

The team of young kids are incredibly talented, I was so amazed by their confidence and skills at such young ages! The show includes rival gangster bosses Fat Sam and Dandy Dan, lots of custard pies and the fight to get hands on a 'splurge' gun. Bugsy Malone and a penniless one-time boxer somehow fall into the gangster limelight but all Bugsy wants is to spend time with his new love.

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A city full of mobsters, showgirls and dreamers. If you're not sure of the story, it is set in the Prohibition era in New York. The show stars a crew of thirty nine actors, including three teams of seven kids. I was so excited to see the first ever touring production of Bugsy Malone, it really reminded me of being at school and putting on theatre productions and singing the songs. The world-famous musical Bugsy Malone is at Milton Keynes Theatre this week! “The casualization of our wardrobe was already happening pre-Covid and then it really took off during Covid,” Rugolo added, “and now it’s just acceptable to wear your sleepwear and loungewear, even outside.Charlotte from the MKFM team was super excited to return to MK Theatre last night to see Bugsy Malone and here is her review. The men’s sleepwear category almost doubled in sales in 2021, “and it’s still growing this year on top of that.” Women’s sleepwear and loungewear also almost doubled in sales last year over the prior year, she added. Going after the adult sleepwear and loungewear market is a smart move, said Maria Rugolo, apparel industry analyst with market research form NPD. “This provides us with the opportunity to maintain and retain these relationships and eventually migrate these future parents to our stable of children’s brands,” said Elfers.

The move is also designed to draw in young Millennials and Gen Z shoppers with the children’s side of the business long before they become parents themselves. To that end, Markee said PJ Place aims to expand the company’s market share in the adult sleepwear and loungewear space overall. “We realized how much business we were doing with these and the opportunity we have to appeal to customers who aren’t yet parents.” “We’ve seen significant growth in this category in the past five years,” said Markee. The retailer for several years has sold matching family pajamas specifically tied around the holidays, said Maegan Markee, senior vice president of marketing with The Children’s Place Inc., particularly holiday-themed family PJ sets for Halloween, Christmas or Easter. “While our current adult sleepwear assortment focuses almost exclusively on matching family looks, we recognized we had an opportunity to expand our adult sleepwear assortments to appeal directly to the Millennial and Gen Z customer by introducing new fabrics, silhouettes and a touch of whimsy,” said Elfers. “We have a leadership position in kids sleepwear and over the past few years our adult sleepwear business has grown exponentially,” Jane Elfers, CEO of The Children’s Place, Inc., said in a statement. In addition to its namesake stores, the company also operates children’s specialty chains Gymboree, Baby Place and tween fashion brand Sugar & Jade. This isn’t the first time the retailer has tried selling merchandise for grown-ups but it does mark the first standalone fully adult-focused brand under its corporate umbrella.

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